Country Lead
Ovais Ilyas
Location
Pakistan
About
Two decades across WPP Media, Spark Foundry, and Carat managing portfolios for Unilever, Coca-Cola, and Jazz gave Ovais a rare view of what great strategy looks like - and where most agencies lose it in execution. He's now bringing that discipline and accountability back to how Pakistani brands grow through creators.
Expertise
Portfolio ManagementBrand StrategyMarket Leadership
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Experience
20+ years

